11.11.2010

Rossini to a good price as the love of ordinary people

In many people's minds, Rossini to a good price as the love of ordinary people, and thus create a brand for seven consecutive years of domestic sales of the first success.
 
Rossini in the consolidation of today's mass market at the same time, is trying to focus on the high-end product development. 1,000 -3000 per product to gradually become a mainstream product Rossini, this year it also introduces a number of 5000 -8000 yuan in high-end products, mechanical watch is the key, while 1 million -2 million gold watch also mid-year launch.
 
At the appropriate time to launch the brand in Europe when the Swiss Jie Jie will be in Switzerland during the European domestic production, its price, style and Longines similar. At the same time, Rossini will be based on style, variety, price, classification of material, do not repeat the rich, multi-level and not complicated. Merge the old product to be classified, to avoid duplication and check each other. New product development to series.
 
"To make our counter display Rossini table, the first to be pleasing, to attract the attention of consumers, and the second is there a right for you!" Jin-Shui Zhu said. At present, mainly in the cities of Rossini sales, but the reporter has learned, Rossini's about to set off two car branding, touring exhibition in the second and third tier cities, while the increased publicity, sales of medium and small cities will channel for a comprehensive survey thoroughly, Shiyibuque, serious training, to develop a mechanism for development of small and medium cities and sales policy. These will undoubtedly become a new growth pole Rossini.

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